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Fractional CFO · USA Online Coaches Only

Your ROAS Is Up.
Your Profit Is Missing.

You're scaling ad spend, closing high-ticket clients, and hitting revenue milestones. But your LTV is untested, your CAC is a guess, and profit leaks every month. I build the financial system that makes sure scaling your coaching business actually makes you richer.

Weekly ROAS, CAC, LTV tracking
Profit leakage detection
Accounts receivable collection
30-day clarity guarantee
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The exact financial mistakes
that stall scaling coaches.

These are not theoretical problems. They show up in the books of every coaching business doing between $10K and $100K per month.

💸

Running Business on Vibes. Not Data

💨

Profit leaking in plain sight

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Not Tracking Key Performance Indicators

💥

Cash flow crises after big launches

★ The Complete CFO Offer

Everything your coaching business
needs to scale clean.

This is not a reporting service. It's a complete financial operating system, stacked with every tool and process needed to scale your coaching business profitably from $10K to $100K months and beyond.

📊
Weekly ROAS, CAC, LTV and Scaling Factor Tracking A live dashboard updated every week with your four core scaling metrics, plus the LTV-to-CAC ratio that tells you when you're ready to push ad spend harder.
🔍
Monthly Profit Leakage Audit Every month I go line by line through your expenses and flag every dollar that isn't working for you. Redundant tools, bloated invoices, negative-ROI ad sets, overcharges. Found and eliminated.
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Bookkeeping and Cash-to-Pocket Tracking Clean monthly books plus a forward-looking cash flow model so you always know what lands in your bank account after every expense, tax obligation, and contractor payment.
📞
Monthly CFO Strategy Call Not a report review. A real decision session on your next hire, your next launch budget, your offer mix, and your margin targets. You bring the questions. I bring the numbers and the answer.
🛡
30-Day Clarity Guarantee

If you don't have complete clarity on your ROAS, CAC, LTV, profit margin, cash position, and outstanding receivables within 30 days of onboarding, I keep working for free until you do. No conditions. No fine print.

🛡

The 30-Day Clarity Guarantee.
Zero risk. Period.

30
Days to full financial clarity on ROAS, CAC, LTV, margin, and cash
$0
Cost to you if clarity isn't achieved within that window
100%
Free continued service until every metric is clear and tracked

Within 30 days of onboarding you'll have a live weekly dashboard showing your ROAS, CAC, LTV, profit margin, and cash position. You'll know exactly where your profit is leaking, what your receivables look like, and what your next move should be. If any of that is unclear at the 30-day mark, I keep working at no charge until it's done. This is not a satisfaction guarantee — it's a Testimonials guarantee with a specific, measurable finish line.

Ready to stop guessing?

Book your free financial check-up and see where you stand.

Financial Systems
Built For You

Turn your raw numbers into a real advantage. Get the same quality of financial systems used by big companies, built specifically for scaling coaching businesses.

Full Visibility

Eliminate blind spots. See exactly where every dollar comes from and where it goes.

  • Clear cash flow tracking
  • Automatic expense categorization
  • Real-time data updates

Profitability Breakdown

Use proven financial models to find out which programs make money, and which ones are quietly losing it.

  • Profit margin by program
  • Clear cost breakdowns
  • Clear guidance on where to focus

Growth Planning

Make hiring decisions with confidence. Know what you can afford before you spend the money.

  • Cash runway projections
  • Hiring ROI forecasts
  • Multiple growth scenarios modeled

Strategic Scaling

Invest in the right things at the right time, with clear guidance on what will actually move the needle.

  • Launch forecasting
  • Smart capital allocation
  • Realistic growth modeling

Three Steps. Seven Days to Fully Operational.

From first call to your first weekly KPI scorecard, most clients are fully onboarded and running within one week.

01

Free Discovery Call

We talk for 30 minutes. You walk me through your revenue, offers, and team. I identify the three biggest financial leaks in your business on the call and show you exactly what clarity would look like for you.

⏱ 30 min · No cost
02

Onboarding and System Build

I get read access to your accounts. Clean your books, build your ROAS, CAC, LTV dashboard, set up the AR tracking system, and run your first profit leakage audit. Your financial engine is live before day seven.

🗓 Within 24 Hrs
03

Scale with a CFO Running Your Finances

Weekly scorecard every Monday. Monthly leakage report and P&L. AR collection running continuously. Strategy call once a month. You focus on growing revenue — I make sure every dollar of it is working and collected.

📅 Ongoing retainer

Building Financial Clarity
For Coaches

Building the financial foundation that lets coaching business owners make decisions with real confidence.

Arslan Yasin, Fractional CFO

Why I Do This

I'm Arslan Yasin, a CFO Consultant with over 5 years of experience helping online coaches gain clarity, control, and confidence in their finances.

Working with coaches has shown me that revenue growth doesn't always translate into profit growth. Many coaches know their sales numbers, but lack visibility into cash flow, margins, client acquisition costs, and the key financial drivers that determine long-term success. That's where I come in.

I help online coaches understand exactly where their money is going, what's driving profitability, and where opportunities for improvement exist. Through financial reporting, KPI tracking, cash flow management, forecasting, and strategic financial planning, I turn complex financial data into clear, actionable insights.

But my role goes beyond delivering reports.

I identify profit leaks, uncover financial weaknesses, and provide practical strategies to help coaches improve margins, strengthen cash flow, and scale more sustainably. My mission is simple: to give online coaches the financial clarity and strategic guidance they need to make smarter decisions, increase profitability, and build a business that lasts.

Operating Principles

Clarity over complexity
🎯
Data over guesswork
🛡
Execution beats analysis paralysis

Real Testimonials
From Real Clients

See the real impact of replacing guesswork with solid financial data.

Client Success
Maya Chen
Challenge

Running a $300k/year coaching business with no clear view of which programs were actually profitable. Cash flow worries were holding back important hiring decisions.

Solution

Built detailed profit tracking, put together a 12-month cash flow forecast, and set clear limits on hiring capacity.

47%
Margin Growth
2
Strategic Hires
8m
Cash Runway
$420k
New ARR
Client Success
Raj Patel
Challenge

Trying to shift to group coaching without solid pricing data. Revenue was growing, but profit wasn't.

Solution

Built a clear cost breakdown, found the true profit margins, and modeled different group sizes to see what worked best.

62%
Profit Lift
3x
Group Scaling
$180k
Net Addition
12w
To Breakeven
Client Success
Lucia Torres
Challenge

Preparing to launch a high-end mastermind without confirming the pricing and numbers would actually work.

Solution

Modeled the finances for multiple pricing tiers, mapped out delivery costs, and projected 18 months of cash flow.

$250k
Launch Revenue
58%
Profit Margin
14
Acquisitions
6m
Time to ROI
"Before, I made decisions based on my bank balance alone. Now every decision is backed by real data. The difference has been huge."
MC
Marcus Caleb
Director of Leadership Ops
Transparent Pricing

Your numbers, finally working
for you — not against you

Pick the level of financial visibility your business needs. Every package is 100% done for you — no spreadsheets to fill, no systems to learn, no assistant to hire.

100% Done For You — every package No extra tools, no extra help, no extra effort. We set everything up and run it for you.
Tracking Frequency Monthly Weekly Daily · real-time
Clarity
Understand your numbers
Rs.$399
Rs.$199 /month
+ $17/mo accounting software (we set it up)
  • Monthly Bookkeeping (Unlimited Transactions)
  • Profit & Loss Statement Monthly
  • Profit margin Monthly
  • CAC — cost to acquire a client Monthly
  • LTV — lifetime value Monthly
  • CP% — cash profit % Monthly
  • Personal finances tracking — free
Freedom
Run your business, not spreadsheets
Rs.$999
Rs.$799 /month
+ $17/mo accounting software (we set it up)
  • Everything in Growth, plus
  • FB + Google ad tracking Daily
  • ROAS + CPA by channel Daily
  • Pipeline value forecast Daily
  • Projected revenue — next 30 days Daily
  • Recurring revenue % Daily
  • Looker Studio live dashboard
  • Weekly strategy call

Compare Plans

A detailed look at what's included in each plan.

Features Clarity Scale Freedom
Financial Operations
Comprehensive Financial Health Audit
Basic KPI Dashboard Setup
Profit Margin Assessment
Advanced Cash Flow Forecasting
Custom Executive KPI Dashboards
Strategic Support
Monthly Financial Check-in
Quarterly Strategy Sessions
Weekly Strategy Calls
Growth & Optimization
Pricing & Offer Optimization
Hiring ROI & Capacity Analysis
Team Expansion & Comp Planning
Access & Communication
Email Support
Priority Slack Support
Direct Phone Access to CFO

Frequently Asked Questions

Can I switch tiers as my business scales? +
Yes. Our plans are built to grow with you. You can upgrade to Scale or Freedom at any point during your billing cycle, and we'll prorate the cost. Moving up makes sure your reporting keeps pace as your business gets more complex.
What if I need custom services outside these tiers? +
The Growth plan covers most needs for 7-figure businesses, but we often build custom add-ons for more complex situations — multiple business entities, international tax, or specific acquisitions. We review your needs during the initial audit and add custom scope if needed.
Do you offer payment plans or equity models? +
We work on a retainer basis, billed monthly or quarterly. We don't take equity or a share of profits, so our advice stays completely objective. Committing quarterly gets you a better rate.
What is the minimum contract length? +
We start with an initial 90-day period. Good financial systems can't be built overnight. This time lets us do a thorough audit, build your custom dashboards, and run our first round of forecasting.
How quickly can we complete the onboarding process? +
Onboarding is fast and simple. Once you sign on, we just need read-only access to your financial accounts (Stripe, bank accounts, payroll). Full setup and your first dashboards are usually ready within 14 business days.

Still figuring out which plan fits?

Reach out and we'll help you find the right fit for where your business is right now.

Let's
Talk

Reach out to schedule your free financial check-up and get from confusion to clarity.

🎯 Send a Message

What Happens Next

  • 01.We respond within 24 hours
  • 02.30-minute call to review your finances
  • 03.Get a clear assessment of where you can improve